All right. Thank you. I've got about apparently 5 or 6 minutes
to say the most useful things I can think. I'm going to do my best
And it was suggested that I distill things down to 3 items
I think I'll go with 4
and I'll try to, I think these are pretty important ones
So I'm going to make it sound like well you've heard of it before
but it's worth reemphasizing
The first is you need to work, if you, depending on how well you want to do
particularly if you're starting a company, you need to work super hard
So what does super hard mean?
Well, when my brother and I was starting up our first company
instead of getting an apartment, we just rented a small office
and we slept on the couch
and we showed at the YMCA
We're so hard up. We had just one computer
The website was up during the day, and I was coding at night
seven days a week, all the time
And I briefly had a girlfriend at that period
and in order to be with me, she had to sleep in the office
I work hard like at every waking hour
that's the thing I would say particularly if you are starting a company
And if you do simple math, say like
if somebody else is working 50 hours, and you're working 100
you'll get twice as much done in the course of a year as the other company
The other thing I'll say is that
if you're creating a company or if you're joining a company
the most important thing is to attract great people
So either join a group that's amazing that you respect or
if you're building a company, you've got to gather great people
I mean, all the company is is a group of people
that are gathered together to create a product or service
And so depending upon how talented and hard-working that group is
and the degree to which they are focused cohesively in a good direction
that will determine the success of the company
Do everything you can to gather great people if you're creating a company
Then to focus on signal over noise
下面一点是 撇除噪音 专注于信号
A lot of companies get confused
They spend money on things that don't actually make the product better
So for example at Tesla
we've never spent any money on advertising
We put all of the money into R&D and manufacturing and design
to try to make the car as good as possible
And I think that's the way to go
For any given company, just keep thinking about
are these efforts that people are spending
are they resulting in a better product or service
if they're not, stop those efforts
And then the final thing is
don't just follow the trends
You may have heard me say
it's good to think in terms of the physics approach from first principles
rather than reasoning by analogy
you boil things down to the most fundamental truths you can imagine
and you reason up from there
This is a good way to figure out if something really make sense
or it's just whatever somebody else is doing
It is hard to think that way. You can't think that way about everything
当然 这很难 你不能什么事情都这样考虑
It takes a lot of effort, but
if you're trying to do something new, it's the best way to think
And that framework was developed by physicists
to figure out counterintuitive things
like quantum mechanics
It's really a powerful method
And so that's, and then I think there's a final thing I will encourage you to do
我想 我还有一点建议要讲给你们 也就是
Now is the time to take risk
You don't have kids
Your obligation... oh, sorry
你们的责任… 哦 抱歉
Probably not, of course
but as you get older, your obligations increase
And once you have a family
you start taking not just for yourself but for your family as well
It gets much harder to do things that might not work out
So now it's the time to do that before you have those obligations
So I want to encourage you to take risks and to do something bold
You won't regret it. Thank you
埃隆·马斯克（Elon Musk）1971年出生于南非，毕业于美国宾夕法尼亚大学，工程师、企业家、亿万富翁。这篇埃隆·马斯克2014年在南加大的毕业演讲， 总结了在他心目中获得成功的四个重要法则。
 Alright, thank you. So, I’ve got about apparently I’ve got about five to six minutes to say the most useful things I can think of. I’m gonna do my best. It was suggested that I distill things down to 3 items. I think I’ll go with four. And I’ll try, I think, I think these are pretty important ones. Some of it may kinda sound like, well you’ve heard them before. But, you know, worth reemphasizing.
 I think the first is, you need to work, if you, depending on how well you want to do,
particularly if you want to start a company, you need to work super hard. So what is super hard mean? Well, when my brother and I were starting our first company, instead of getting an apartment, we just rented a small office and we slept on the couch and we showered in the YMCA. We’re so hard up that we had just one computer. So the website was up during the day, and I was coding at night. 7 days a week, all the time. And I, sort of briefly had a girlfriend in that period and in order to be with me, she had to sleep in the office.
 So, work hard, like, every waking hour. That’s the thing I would say, particularly if you’re starting a company. And I mean, if you do the simple math, you say like somebody else is working 50 hours a week and you’re working 100, you’ll get twice as done, as much done, in the course of the year as the other company.
 The other thing I’d say is that if you’re creating a company, or if you’re joining a company, the most important thing is to attract great people. So either be with, join a group that’s amazing, that you really respect. Or, if you’re building a company, you’ve got to gather great people. I mean, all a company is is a group of people that have gathered together to create a product or service. So depending upon how talented and hard working that group is, and to the degree in which they are focused cohesively in a good direction, that will determine the success of the company. So, do everything you can to gather great people, if you’re creating a company.
 Then, I’d say focus on signal over noise. A lot of companies get confused. They spend a lot of money on things that don’t actually make the product better. So, for example, at Tesla, we’ve never spent any money on advertising. We’ve put all the money into R and D and manufacturing and design to try and make the car as good as possible. And, I think that’s the way to go. For any given company, keep thinking about, “Are these efforts that people are expending, are they resulting in a better product or service?” And if they’re not, stop those efforts.
 And then the final thing is, is to sort of, don’t just follow the trend. So, you may have heard me say that it’s good to thinking terms of the physics approach, the first principles.
With is, rather than reasoning by analogy, you boil things down to the most fundamental truths you can imagine, and then you reason up from there. And this is a good way to figure out if something really makes sense, or is it just what everybody else is doing.
It’s hard to think that way, you can’t think that way about everything. It takes a lot of effort. But if you’re trying to do something new, it’s the best way to think. And that framework was developed by physicists to figure out counter intuitive things, like quantum mechanics.
It’s really a powerful, powerful method.
 And anyways, so that’s, and then the final thing I would encourage you to do is now is the time to take risks. You don’t have kids, you’re obligations, well! Some of you… Hahaha, you probably don’t have kids. But as you get older, your obligations start to increase. So, and, once you have a family, you start taking risks not just for yourself, but for your family as well. It gets harder to do things that might not work out. So now is the time to do that. Before you have those obligations. So I would encourage you to take risks now, and to do something bold. You won’t regret it. Thank you....